TAT and AIS 5G launch ‘Welcome Back to Thailand’ campaign

Are you ready for an amazing adventure in Thailand? The Tourism Authority of Thailand (TAT) has partnered with AIS 5G to launch the ‘Welcome Back to Thailand’ campaign, aimed at enticing tourists back to the country. As part of the campaign, tourists will receive a specially-branded ‘Amazing Thailand SIM’ card with a one-day trial of 8GB max speed internet and a range of travel privileges. This initiative aligns with the Thai government’s efforts to boost tourism income by easing visa application procedures and exempting visa fees. With the convenience of digital services and communication systems through the Amazing Thailand SIM card, tourists can make the most of their trip to Thailand. So get ready to explore, relax, and create unforgettable memories in the Land of Smiles!

TAT and AIS 5G launch ‘Welcome Back to Thailand’ campaign

Bangkok, 11 October 2023 – The Tourism Authority of Thailand (TAT) in partnership with AIS 5G has launched a ‘Welcome Back to Thailand’ campaign offering specially-branded ‘Amazing Thailand SIM’ card with a one-day trial of 8GB max speed internet and a range of travel privileges to mark the upcoming high tourist season. The campaign runs from 17 October 2023 to 31 March 2024.

TAT and AIS partnership

The TAT and AIS have joined forces to launch the ‘Welcome Back to Thailand’ campaign, aiming to attract tourists back to the country after a challenging period due to the pandemic. This partnership aims to leverage the digital transformation and expand collaboration with stakeholders and suppliers to enhance the overall tourism experience in Thailand.

Campaign duration

The ‘Welcome Back to Thailand’ campaign will run from 17 October 2023 to 31 March 2024. This duration is strategically chosen to coincide with the upcoming high tourist season in Thailand, providing tourists with the opportunity to explore the country and enjoy various travel privileges offered through the campaign.

Tourist arrivals in Thailand

In 2023 to-date, Thailand has welcomed 20.3 million foreign visitors, with the majority coming from the Asia-Pacific markets such as China, Malaysia, and India. To further boost tourism, the Thai government has implemented measures like visa exemptions for Chinese and Kazakhstani nationals. These efforts aim to maximize the growth potential of the Asia-Pacific markets and attract more visitors to Thailand.

Digital services and tourism

An increasing number of tourists are utilizing digital channels for various services such as financial transactions, accommodation bookings, shopping, and public utilities. Moreover, digital nomads consider factors like superior infrastructure and fast internet access when selecting a destination to work while traveling. Recognizing this trend, the ‘Welcome Back to Thailand’ campaign aims to provide convenient communication systems and digital services through the Amazing Thailand SIM card.

AIS commitment to enhance tourists’ experience

AIS, as a digital leader, is committed to supporting and enhancing tourists’ experience in Thailand. With an extensive 5G network across the country, AIS aims to provide excellent connectivity and digital solutions to ensure tourists can fully enjoy their time in Thailand. The collaboration with TAT in the ‘Welcome Back to Thailand’ campaign is a testament to AIS’s dedication to the tourism sector.

Distribution of Amazing Thailand SIM cards

A total of one million Amazing Thailand SIM cards will be available to tourists through TAT’s offices in Asia and the South Pacific. The distribution will involve collaboration with online travel agencies, airlines, and other tourism partners. This wide distribution network ensures that tourists have easy access to the Amazing Thailand SIM cards and can start enjoying the benefits of the campaign as soon as they arrive in Thailand.

Redeeming the free SIM card

To participate in the ‘Welcome Back to Thailand’ campaign, tourists need to make travel arrangements for Thailand with TAT’s partners in Asia and the South Pacific. Once the arrangements are made, they will receive a QR code that can be used to redeem a free SIM card at AIS shops located at airports in Bangkok (Suvarnabhumi and Don Mueang), Chiang Mai, Chiang Rai, Phuket, and Samui. This convenient process ensures that tourists can easily obtain their SIM cards upon arrival.

Features of the Amazing Thailand SIM card

The Amazing Thailand SIM card comes with a one-day free trial of 8GB max speed internet, allowing tourists to stay connected throughout their trip. Additionally, the SIM card offers top-up options, enabling tourists to increase their data or usage as needed. The SIM card’s availability on the AIS One-2-Call website and AIS WeChat mini program further enhances its accessibility to users.

Travel privileges for SIM card users

Once the Amazing Thailand SIM card is activated, users will enjoy a range of travel privileges. These privileges include free travel insurance coverage from Bangkok Insurance, welcome packages from Central Group, discounts for online shopping at King Power’s website and application, shopping privileges at Siam Piwat’s malls, discounts at Singha Park Chiang Rai, special self-drive car rental rates at Sixt Car Rental, discounts on travel activities from the TAGTHAi application, and special offers from Grab Thailand. These privileges are designed to enhance tourists’ experience and provide added value during their stay in Thailand.

For more information

For more details and inquiries about the ‘Welcome Back to Thailand’ campaign, tourists can visit the official website at www.ais-amazingthailandsim.com. The website provides comprehensive information about the campaign, the Amazing Thailand SIM card, and the participating partners.

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